UNIVERSITY SCHOOL OF MANAGEMENT STUDIES
Welcome to the world of :
- Globally Recognized Certifications
- Immersive Learning
- Future-Ready Curriculum
- AI driven Experiential Learning
- Live Projects and Internships
MESSAGE FROM THE DEAN
At USMS, we are committed to shaping future-ready leaders who can thrive in a dynamic global business environment. Our programs combine academic excellence with experiential learning, industry collaboration, and ethical leadership to provide a truly transformative educational experience.
Guided by the belief that “The best way to predict the future is to create it,” we empower our students to think critically, innovate confidently, and lead responsibly. With dedicated faculty, strong industry linkages, and a collaborative learning culture, USMS ensures holistic development and career success.
Prof. (Dr.) Sunayna Khurana
USMSRecognition & Approvals
Rankings
2026
Awards & Rankings
Best MBA Degree in Punjab
Rayat Bahra fosters innovation, sustainability, and social impact through inclusive education and advanced research excellence.
Anshul
MBA,2024-26
Movidu Technology
₹7 LPA
USMS ADVANTAGE
Globally Recognized Certifications
Experiential Learning Across the Program
Industry-Driven Curriculum Delivery
Guidance from 980+ Corporate Leaders
Targeted Specialisations in the BBA Flagship Program
Diverse MBA Flagship Program Tracks Across Multiple Domains
Compulsory Internships for Comprehensive Exposure
Immersive Learning Experience
Future-Ready Curriculum
AI-Driven Experiential Learning
Live Projects and Internships
Innovative Pedagogy for Holistic Learning
FOSTERING HOLISTIC DEVELOPMENT THROUGH
CURRICULAR AND CO-CURRICULAR CLUBS
Hear about courses from our experts
Our experts bring real-world experience and academic excellence to help you choose the right course for your future.
Expert Guidance
Get Insights from faculty and industry professionals.
Course Clarity
Understand curriculum, specializations, and career opportunities.
PROGRAMS OFFERED
Management - Undergraduate Flagship Program
- BBA with Dual Specialisations
- BBA - Finance
- BBA - Marketing
- BBA - Human Resource
- BBA - Entrepreneurship and Family Business
- BBA - Event Management
- BBA - Health Care
- BBA - Business Analytics
- BBA - Logistics and Supply Chain Management
- BBA - Digital Marketing
- BBA - IT & Business Analyst
- BBA - Data Science with Artificial Intelligence
- BBA - Fintech with Artificial Intelligence
- BBA - International Business
Post - Graduate Flagship Program
- MBA with Dual Specialisations
- MBA - Finance
- MBA - Marketing Management
- MBA - Human Resource
- MBA - Entrepreneurship and Family Business
- MBA - Event Management
- MBA - Health Care
- MBA - Business Analytics
- MBA - Logistics and Supply Chain Management
- MBA - Digital Marketing
- MBA - IT & Business Analyst
- MBA - Data Science with Artificial Intelligence
- MBA - Fintech with Artificial Intelligence
- MBA - Artificial Intelligence in Business
- MBA - International Business
PG Diploma Program
Doctoral Program
Commerce – Undergraduate Flagship Programs
- Bachelor of Commerce (Hons.) 3 Years / 4 Years with Research
- Bachelor of Commerce (Hons.) (Accounting & Finance)
- Bachelor of Commerce (Hons.) (Economics)
- Bachelor of Commerce (Hons.) (Marketing)
- Bachelor of Commerce (Hons.) (Banking & Insurance)
- Bachelor of Commerce (Hons.) (Fintech & Artificial Intelligence)
- Bachelor of Commerce (Hons.) (Business Analytics)
- Bachelor of Commerce (Hons.) (E-Commerce)
- Bachelor of Commerce (Hons.) (Auditing and Taxation)
- Bachelor of Commerce (Hons.) (Financial Markets)
- Bachelor of Commerce (Hons.) with Dual Specialization
Post - Graduate Flagship Program
Doctoral Program
Scholarships
Making Education Affordable & Accessible
Scholarships & Financial Aid
₹25+ Cr
Total scholarships awarded across various disciplines
Up to 100%
Tuition fee waiver based
on merit & entrance exams
Armed Forces Merit & Need Scholarship (AFMNS)
- ✓30% Course Fee Waiver
- ✓Bravery Award Winners
- ✓Wards/Spouse of Defence Personnel
- ✓Wards of Award-Winning Teachers
Defense Aspirant Scholarship (DAS)
- ✓30% Course Fee Waiver
- ✓NCC
- ✓Scouts & Guides
- ✓NSS Activities
Achievers in Sports Scholarship (ASS)
- ✓30% Course Fee Waiver (General Sports Participation Scholarship)
- ✓40% Course Fee Waiver (Athletic Achievement Grant / Rising Athlete Scholarship)
- ✓50% Course Fee Waiver (Sports Excellence Award)
- ✓60% Course Fee Waiver (Elite Sports Scholar Award)
ALUMNI SUCCESS STORIES
Avi Sharma
MBA Batch 2022-24
I am proud to be part of this institution RBU not only provides a platform to enrich academically but also emphasises on the all-around development...
Jaswinder
MBA Batch 2022-24
My experience at Rayat bahra university has been very wonderful till now. It has been 8 months since I have joined the college and I...
Simranjeet Singh
MSc Student, University of Toronto
The academic foundation here helped me secure admission abroad and excel in my higher studies.
Avi Sharma
MBA Batch 2022-24
I am proud to be part of this institution RBU not only provides a platform to enrich academically but also emphasises on the all-around development...
Jaswinder
MBA Batch 2022-24
My experience at Rayat bahra university has been very wonderful till now. It has been 8 months since I have joined the college and I...
Simranjeet Singh
MSc Student, University of Toronto
The academic foundation here helped me secure admission abroad and excel in my higher studies.
Avi Sharma
MBA Batch 2022-24
I am proud to be part of this institution RBU not only provides a platform to enrich academically but also emphasises on the all-around development...
Jaswinder
MBA Batch 2022-24
My experience at Rayat bahra university has been very wonderful till now. It has been 8 months since I have joined the college and I...
Simranjeet Singh
MSc Student, University of Toronto
The academic foundation here helped me secure admission abroad and excel in my higher studies.
Memorandums of Understanding
The University School of Management has established strong collaborations with leading industries, corporate organizations, and business institutions to promote academic excellence, industry exposure, experiential learning, and enhanced career opportunities for students.
USMS HAPPENINGS
University School of Management Studies celebrated International Happiness Day on the theme “Walking on the Air – Joy Follows Kindness,” highlighting the importance of kindness, mental well-being, mindfulness, and holistic development through engaging sessions and interactive activities (26/03/2026).
PRESS RELEASE / MEDIA
University School of Management Studies celebrated International Happiness Day on the theme “Walking on the Ai...
MBA students of USMS visited Ludhiana Stock and Capital Limited , gaining valuable insights into stock and cap...
University School of Management Studies organized an expert lecture on "Social Entrepreneurship: From Vision t...
The Department of Management, USMS, Rayat Bahra University successfully organized “Rendezvous 2025,” a vibrant...
The students of USMS visited Gilard Electronics Pvt. Ltd., gaining insights into manufacturing, quality contro...
.University School of Management Studies, in collaboration with Meshaan Foundation, hosted “Swasthya Sangam: K...
BBA students of the Department of Management, USMS, visited Hella India Lighting Ltd., Derabassi, where they g...
University School of Management Studies, organized “Inspire & Express,” featuring talent performances, creativ...
The Department of Management, USMS organized a soulful recital of Shri Sukhmani Sahib Path, seeking divine ble...
University School of Management Studies hosted International Happiness Day on the theme “Thriving with Joy,” e...
MBA students of USMS visited Ludhiana Stock and Capital Limited, gaining insights into stock and capital marke...
BBA students of USMS, visited Avon Cycle Limited, gaining insights into manufacturing, supply chain, quality c...
University School of Management Studies, in collaboration with NITTTR hosted a five-day FDP on Project Managem...
MBA student Numair Shabir Shah of USMS, secured a silver medal at the 16th CK Classic International Taekwondo ...
Department of Management, University School of Management Studies (USMS), in collaboration with Meshaan Founda...
Rukhsat 2026, organized by the Department of Commerce, USMS, celebrated B.Com and M.Com final-year students wi...
NSS Awareness Rally-The NSS Department of Rayat Bahra University organized the “Yudh Nashea Virudh” rally on 1...
On 04 June 2026, the University School of Management Studies (USMS), Rayat Bahra University, signed a Memorand...
10th Aug, 2026 🤝 MOU Signing – USMS x Bennett, Coleman & Co. Ltd. (Times Group) Proud to share that USMS, Ray...
ICSSR Sponsored Seminar on Sectoral Analysis:
Assessing Post-GST Growth Potential in Agriculture, Manufacturing, Services, and Industries.
